I think the key here is they have encouraged it within their own religion/shrine whatever. Acting like you can treat all characters the same is within the line of thought that rp doesn't really matter. If another imm is actively demonstrating via roleplay that a particular sort of behavior is allowed then by all means participate... I am simply saying that due to immortal status alone a mortal should not assume they can treat an immortal so. There have been immortals that want you to kneel and never look at them. Should you assume you should kneel and never look at all immortals? Probably not, those were special cases. On the same note if there is an immortal that requires that sort of behavior it would be 100% within the realm of what it means to be immortal. I think seeing an immortal as a CEO is still pretty off. No, they aren't the one creator of all that rules all... but they also are not just the guys with the fattest wallets.