Guide to creating a new character, and reading helpfiles on class and race... I wonder how many unique visitors are checking that, and then what % converts into a first time log on... would be useful to get a handle on.

That said, I'd put this race/class information on the landing page in some sort of attractive ad copy, then conclude with a link for "guide to building your first character." I'd keep that short, and conclude that with the PLAY NOW option.

Landing page is something I've been talking about from the onset. How goes with the possibility of changing the look/content of our home page?