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Mekantos | Thu 15-Nov-07 04:49 PM |
Member since 06th Dec 2003
796 posts
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#164, "IMMS: What I need from you to do some artwork"
Edited on Thu 15-Nov-07 08:23 PM
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1) The cflogofinal.gif or .jpg. I don't need the animated version. Give me the biggest resolution you can find. It gives me more room to work with that way.
2) A plain black version of the cftitle.jpg at the top of this page. No swirly thing in the background. No highlights. Just black. Again, biggest resolution.
3) The "fine print" you want me to put at the bottom of any flyers I make regarding trademark/copyright stuff. I will just transfer that precisely as you all would like it.
That should be all.
Please respond quickly. I am eager to do this and have the day off.
Zulg or whoever: If you could tell me how to make my little HTML link below actually work here, I'd appreciate it. It's not behaving!! (I'll insert the actual address later once I figure out how to make it look right.)
Zulg edit: mailto:yadayada@yada.com?Subject=CF%20Artwork
Pretty sure you can't get fancy with the URL and hide it as a link named Mek. But the above will work. End Zulg edit
<EMAIL><a href="mailto:yadayada@yada.com?Subject=CF Artwork>Mek</a></EMAIL>
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RE: IMMS: What I need from you to do some artwork,
Daevryn,
15-Nov-07 05:26 PM, #4
Update:,
Daevryn,
16-Nov-07 09:03 AM, #28
May I come with a suggestion.,
Cerunnir,
15-Nov-07 05:06 PM, #1
Adding to this (and going further off subject),
Mekantos,
15-Nov-07 05:09 PM, #2
Pfft! Real men use telnet!,
Daevryn,
15-Nov-07 05:23 PM, #3
Yep. I have played my first year via telnet,
Dervish,
15-Nov-07 05:40 PM, #6
I have already contacted zmud and...,
Lyristeon,
15-Nov-07 05:53 PM, #10
RE: I have already contacted zmud and...,
Cerunnir,
15-Nov-07 06:00 PM, #12
RE: I have already contacted zmud and...,
Lyristeon,
15-Nov-07 06:03 PM, #13
Maybe....,
Lyristeon,
15-Nov-07 06:06 PM, #
This was on my list of things we should do.,
Stunna,
15-Nov-07 06:12 PM, #16
For Mac Users, like me.,
Lyristeon,
15-Nov-07 06:27 PM, #18
This is done.,
Lyristeon,
15-Nov-07 07:10 PM, #24
This will count for something, for sure. nt,
Stunna,
15-Nov-07 07:16 PM, #26
Just got our first Atlantis player.,
Lyristeon,
15-Nov-07 11:43 PM, #27
Question:,
Daevryn,
15-Nov-07 05:29 PM, #5
I dont know jack about advertisment.. but...,
Cerunnir,
15-Nov-07 05:40 PM, #7
RE: I dont know jack about advertisment.. but...,
SirGankAlot,
15-Nov-07 05:51 PM, #8
You are wrong and right at one time,
Dervish,
15-Nov-07 05:56 PM, #11
Internet marketing considerations.,
Stunna,
15-Nov-07 06:09 PM, #15
RE: Internet marketing considerations.,
Dervish,
15-Nov-07 06:48 PM, #19
RE: Internet marketing considerations.,
Stunna,
15-Nov-07 06:57 PM, #22
Heh,
TheDude,
15-Nov-07 06:57 PM, #21
Absolutely not!!,
Stunna,
15-Nov-07 07:02 PM, #23
I was joking around with you...,
TheDude,
15-Nov-07 07:10 PM, #25
I disagree and here is why.,
Dervish,
15-Nov-07 05:52 PM, #9
RE: I disagree and here is why.,
Cerunnir,
15-Nov-07 06:06 PM, #14
RE: I disagree and here is why.,
Dervish,
15-Nov-07 06:52 PM, #20
Agree and Disagree.,
Stunna,
15-Nov-07 06:14 PM, #17
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Daevryn | Thu 15-Nov-07 05:26 PM |
Member since 13th Feb 2007
11117 posts
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#174, "RE: IMMS: What I need from you to do some artwork"
In response to Reply #0
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I don't have access to these things where I am right now. I may not have them anywhere at all, but I'll look once I'm home.
I think Amaranthe and Thror did most of this site design and they might be the best people to try to hit up for a quick response.
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Daevryn | Fri 16-Nov-07 09:03 AM |
Member since 13th Feb 2007
11117 posts
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#217, "Update:"
In response to Reply #4
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I've done some digging around, and damned if I can find the original image for that. I'm sure it must exist somewhere, but I'm at a loss.
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Cerunnir | Thu 15-Nov-07 05:06 PM |
Member since 21st Oct 2003
294 posts
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#169, "May I come with a suggestion."
In response to Reply #0
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Ive been talking to Stunna a bit, and what we need is a pure advertisment web-site. This site should only containt vital information, and alot of "Play now" buttons. I think we need updated graphics for this site, essentially making it look more 2007'ish than this highly '97'ish page.
For such a site we would need a fresh, but not "bold" versions of the art on this site. Essentially we need a site that convey exactly what is needed to lure people to log on. No distractions like a forum or lots of information on imms, spheres, cabals and other obscure stuff.
This site would also need to contain a simple but good java based telnet client, considering Windows Vista don't come with telnet preinstalled(Curse them!). This client would need the basic stuff to ease play, like macroed walking and simple alias functions.
This site (carrionfields.org) should not be linked from that page, since the last thing we want new players to view is the forums , but once they are hooked, we can guide them to this place and QHCF.
(This is the essence of some tidbits me and Stunna talked on.)
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Mekantos | Thu 15-Nov-07 05:09 PM |
Member since 06th Dec 2003
796 posts
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#170, "Adding to this (and going further off subject)"
In response to Reply #1
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I strongly suggest a big, fat, shiny link to Zmud so that new players can play the game in the most user-friendly way. Also, a downloadable settings file for it (this would have to be agreed upon by the Imm Staff) with newbie friendly directions would be essential.
I can't imagine playing this game, for the first time, on telnet and enjoying it half as much as I would with Zmud.
Just my 2 pesos there.
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Daevryn | Thu 15-Nov-07 05:23 PM |
Member since 13th Feb 2007
11117 posts
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#172, "Pfft! Real men use telnet!"
In response to Reply #2
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I agree with the notion that client accessability and accessability of common client questions that CF players would have is probably a big deal, though. (That is to say, the top 10 things someone would want to do with ZMud or whatever in general might not be the top 10 things someone would want to do with ZMud for CF. I think the more client-savvy players probably have some idea of what those questions are for their respective favorite clients.)
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Lyristeon | Thu 15-Nov-07 05:53 PM |
Member since 02nd Jan 2004
1282 posts
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#182, "I have already contacted zmud and..."
In response to Reply #2
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I have forwarded the info to the Imps for review.
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Lyristeon | Thu 15-Nov-07 06:01 PM |
Member since 02nd Jan 2004
1282 posts
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#185, "RE: I have already contacted zmud and..."
In response to Reply #12
Edited on Thu 15-Nov-07 06:03 PM
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That and trying to get some income from Zmud by having a link to their site for more marketing. I did this within the last two weeks, so the info is with us.
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Lyristeon | Thu 15-Nov-07 06:06 PM |
Member since 02nd Jan 2004
1282 posts
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#186, "Maybe...."
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Okay, here is what I will do. I know they charge to have an icon on their software, but, maybe if I can get a list of names of players who have a paid for zmud license that play CF, I can get a price cut. They know we are a free mud and might be willing to work with us some. I will see if I can get them to give me a link so that the players can contact them directly with their info for proof.
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Lyristeon | Thu 15-Nov-07 06:27 PM |
Member since 02nd Jan 2004
1282 posts
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#191, "For Mac Users, like me."
In response to Reply #0
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I have asked for info from the creators of Atlantis at Riverdark the same thing. As soon as I get a response, I will forward it to the Imps. From all of the software I have seen out there for Macs, Atlantis is the closest thing to Zmud. It is actively being worked on and still available for free, though that will change in the near future.
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Lyristeon | Thu 15-Nov-07 07:10 PM |
Member since 02nd Jan 2004
1282 posts
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#200, "This is done."
In response to Reply #18
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The creator of Atlantis is adding our info to their directory now. It is currently only text, but, when the retail version becomes available, they may use icons. This was free. There may come a time when linked profit sharing may come into play and then for those who use it will be able to link directly from this site to raise more marketing funds.
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Stunna | Thu 15-Nov-07 07:16 PM |
Member since 04th Mar 2003
1048 posts
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#202, "This will count for something, for sure. nt"
In response to Reply #24
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Lyristeon | Thu 15-Nov-07 11:43 PM |
Member since 02nd Jan 2004
1282 posts
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#213, "Just got our first Atlantis player."
In response to Reply #24
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He asked a question about the software over the newbie channel.
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Daevryn | Thu 15-Nov-07 05:29 PM |
Member since 13th Feb 2007
11117 posts
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#177, "Question:"
In response to Reply #1
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Do you think a pure advertisement site is a better choice vs., say, one or more 'landing pages' for new player ads on this site?
I agree that most of the current content of this site is ass for attracting new players, though.
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SirGankAlot | Thu 15-Nov-07 05:51 PM |
Member since 22nd Oct 2007
9 posts
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#180, "RE: I dont know jack about advertisment.. but..."
In response to Reply #7
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I agree. The advertisement site should employ SEO techniques. When you google the word carrionfields, you get this site. When you google the word MUD, well we're not in the first 10 pages. Haven't tried Dungeons and Dragons, but you get the point. People looking for Muds to try are googling MUD. I also wouldn't oppose bringing in some of the content from that other site into this one or the advertisement site, and wrapping it in a litte "beginner's package" format. I find some of the things on that other site helpful.
This text-based world is often intimidating to start with. The first question I'm asked when someone sees me playing is consistently "How in the hell do you know what's going on?" Followed immediately by "How do you know where you are, or where to go?" There has to be something (if even small) that we can do to lessen the learning curve just a little without changing game mechanics.
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Stunna | Thu 15-Nov-07 06:09 PM |
Member since 04th Mar 2003
1048 posts
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#188, "Internet marketing considerations."
In response to Reply #5
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There are a couple of things I know beyond a shadow of a doubt, and a few things in this area that I know what outcome I'm after but not quite how to get it.
#1
The landing page of all advertising needs to be 100% promotional. In my post on the Bucket (which anyone interested in marketing really needs to read)I talk about "the path." When you want to take your prospect down a specific path the only way to do that is to give them only one option. The page will have a TON of information about WHY you should play, and what will be great about doing CF - but will not contain anything that is nuts and bolts. (Like class/skill pages.)It will give a little information, ask them to play, give more information, ask to play, give more information, ask to play.
I'm 100% sure this is the right way to do this.
Now where I'm not sure is where we run into seperating from this page or not. To me it's actually a question of search engine response. If I knew how, I'd build the page in such a way that people who are looking for "online game, free game, online roleplay, mush, moo, mud" etc. etc. are going to find our CF promo page. I know a few tricks that work for me in a local market, but I don't have a ton of experience getting it done on a global scale. Can someone help here?
I DO know that one of the easiest ways to rank in the search engine is to use the key words in your URL. Therefore being carrionfields.com is going to rank us high for people searching Carrion Fields, but we're nowhere near the top for searches like "online roleplaying" or "free games." Which is really what we need to do... (Once I get done with the Bucket, and define our target market I'm going to start working on creating rather than capturing marketshare, and that kinda goes along with this post, that happens later tho.)
I also know that one of the things that matters in your search engine ranking is how much traffic your site gets. If you seperate the promo page from this page you lose the advantage of all the people who frequent this site.
That's why one of my suggestions was to have a promo page that appears at home on carrionfields.com, and then lock what is here now behind a password. If you want a password, you give an email and answer whether or not your new to CF. So that way we can do some damage control, cuz anyone new to mudding is going to overwhelmed by all the forums, help files and class info. I would much rather have them get really interested in the game, click to play, go through the academy, and then make their way on to forums later on.
Someone who understands how we might rank high in searches for people who are bored and looking for free entertainment needs to weigh in more than anyone else right now. After that's done I can work with that person for the content of the page itself. In lieu of that, we'll do the best we can to learn about it and implement as best we can.
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Dervish | Thu 15-Nov-07 06:48 PM |
Member since 11th Oct 2003
617 posts
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#193, "RE: Internet marketing considerations."
In response to Reply #15
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>There are a couple of things I know beyond a shadow of a >doubt, and a few things in this area that I know what outcome >I'm after but not quite how to get it. > >#1 > >The landing page of all advertising needs to be 100% >promotional. In my post on the Bucket (which anyone interested >in marketing really needs to read)I talk about "the path." >When you want to take your prospect down a specific path the >only way to do that is to give them only one option. The page >will have a TON of information about WHY you should play, and >what will be great about doing CF - but will not contain >anything that is nuts and bolts. (Like class/skill pages.)It >will give a little information, ask them to play, give more >information, ask to play, give more information, ask to play. > >I'm 100% sure this is the right way to do this.
I am 100% it is not. Well, its up to IMMs anyway > >Now where I'm not sure is where we run into seperating from >this page or not. To me it's actually a question of search >engine response. If I knew how, I'd build the page in such a >way that people who are looking for "online game, free game, >online roleplay, mush, moo, mud" etc. etc. are going to find >our CF promo page. I know a few tricks that work for me in a >local market, but I don't have a ton of experience getting it >done on a global scale. Can someone help here? If there was such way and I knew it, I would go to the bank with a sack for money. The "little" problem here is competition. Thats why you need to do MUCH more than just put key words in certain manner on the page. I stop a bit and describe three common ways of web promotion here
1. SEO. Work: requires a lot of work. Money: nothing to affordable sum (100$-200$). Time of waiting before the traffic will increase: large. Time of waiting before traffic will decrease when you are doing nothing: large. So, you just work hard and wait long but then can just sit and do nothing and enjoy the traffic. Its very roughly description of course.
2. PPC. Work: almost nothing. Money: little to millions $ (Google will thank you). Both times: very short (in Russian PPC its several minutes). So, you get for what you paid. It very good for CF I think. But need to verify
3. Traffic from other site, hidden marketing on forums. Has same properties as SEO, but several differences. Its long to describe them, just say that its more suitable for CF promotion I think.
The effectiveness of each way can be measured and checked.
>I DO know that one of the easiest ways to rank in the search >engine is to use the key words in your URL. Therefore being >carrionfields.com is going to rank us high for people >searching Carrion Fields, but we're nowhere near the top for >searches like "online roleplaying" or "free games." Which is >really what we need to do... (Once I get done with the Bucket, >and define our target market I'm going to start working on >creating rather than capturing marketshare, and that kinda >goes along with this post, that happens later tho.) Oh, yes. Just make site with "cialis" or "loan" in the URL and go get your millions Yes, it helps, but not so much as it will harm. The new site is MUCH worse for promotion than the old one. So, as for SEO we should stick with this site. For PPC and other ways we can try to make a mirror on different URL. The only sense - is to test effectiveness of onsite tricks/copy
>I also know that one of the things that matters in your search >engine ranking is how much traffic your site gets. If you >seperate the promo page from this page you lose the advantage >of all the people who frequent this site.
Well, not so simple. But conclusion is right.
>That's why one of my suggestions was to have a promo page that >appears at home on carrionfields.com, and then lock what is >here now behind a password. If you want a password, you give >an email and answer whether or not your new to CF. So that way >we can do some damage control, cuz anyone new to mudding is >going to overwhelmed by all the forums, help files and class >info. I would much rather have them get really interested in >the game, click to play, go through the academy, and then make >their way on to forums later on. No no no! It will turn away many, dont make things complex. If you wish to measure and see how your visitors are doing, there are much better ways to do it. Alas, IMMs dont want them or missed my offers about it.
And again wrong conclusion that interested person does not want to read more. He wants! Give him both choices, dont decide for him. But outline and underscore the option he should choose, yes. Dont just take away all others from him. The menu is not so big, to be overwhelmed. And it can be grouped by topics to make it easier to understand.
>Someone who understands how we might rank high in searches for >people who are bored and looking for free entertainment needs >to weigh in more than anyone else right now. After that's done >I can work with that person for the content of the page >itself. In lieu of that, we'll do the best we can to learn >about it and implement as best we can. I do some *yawns*. Can do nothing now anyway.
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Stunna | Thu 15-Nov-07 06:57 PM |
Member since 04th Mar 2003
1048 posts
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#197, "RE: Internet marketing considerations."
In response to Reply #19
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>2. PPC. Work: almost nothing. Money: little to millions $ > Google will thank you). Both times: very short (in Russian >PPC its several minutes). So, you get for what you paid. It >very good for CF I think. But need to verify
I don't think anyone doubts that this is good for a number of reasons. Network marketing also comes to mind. We're not quite there yet... Market, Message, Media have to come first.
>And again wrong conclusion that interested person does not >want to read more. He wants! Give him both choices, dont >decide for him. >But outline and underscore the option he should choose, yes. >Dont just take away all others from him. The menu is not so >big, to be overwhelmed. And it can be grouped by topics to >make it easier to understand.
I want him deciding what class to play based on the in game description of classes, not on information found on the forums. I don't want him wondering what is going to be the most PK viable for him, or considering the combinations of specs and legacies and all that. Let him do that later. We want him to do ONE thing, role a character and play it. I don't want him to start pondering what to play, then wandering off and forgetting all about CF. Strike while the anvil is hot.
ONE path.
Read the "before you run an ad post." Pleeeeeease.
There are steps in a marketing plan, STEPS. *sooob*
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Dervish | Thu 15-Nov-07 05:52 PM |
Member since 11th Oct 2003
617 posts
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#181, "I disagree and here is why."
In response to Reply #1
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That site wont appear from the air, you need to spend quite a time to make it. What will we get? A new site.
Then, you will have two sites, which already certainly does not help to promote (you need to split your efforts when promoting by some ways)
Other thing, I strongly disagree, that forums and all that game info "distracts". That seems to be a common disbelief, that "selling copy/site should be short". No. It should be interesting. And if it is, the person can read more detailed info and can not leave. So, he has choices: if he is interested, he reads more; if not - he leaves.
All this info about cabals and imms helps to outline the benefits of CF. Quite well made, roleplaying world with many choices we all like (I mean character combos), with many interesting skills and spells. Actually, that was how I made _my_ choice to play CF. It was recommended to me and I have read all site, from bottom to the top and started to play. I did the same for other MUDs and they did not seem to be interesting for me with their skills/classes/etc.
But the goal to make simple and obvious scenario of reading for new visitors is good. What I would think about, is to make landing page, which will describe the game in common + to make FAQ. And make three links at the bottom of main page (right when the story ends). What is CF for new players CF FAQ Try it right now
As for design, I think its secondary matter. If someone can redesign it, that would be nice, but not so important. People search information and fun, not piece of artwork.
Making client is very good, but who will make it?
The only situation when two sites are needed in our case is two make two different sites and measure conversion of each.
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